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Summer Grilling Season is in Full Swing!

Bring out the grill, tongs, and marinades, grilling season is upon us! Nothing brings out the sizzle in steak like the power of the grill and now is the time to explore new beef cuts for seasonally-inspired recipes.

Summertime is ripe with opportunity for spending time outdoors with family and friends and beef is a great way to bring people together. From sirloin kabobs to hearty steak salads, grilling with beef is the centerpiece for any summer event.

KBC is utilizing the new Advertising Campaign to promote beef all summer! Radio advertisements will be run during 4th of July and Labor Day holidays.

Also, KBC is teaming up with Kroger for What's For Dinner Wendesday's again this year from May through September. The store will feature the strip steak, ribeye, T-bone,  and Top Sirloin in several recipes that will offer customers a 4:30 meal solution!

KBC is also the Official Protein sponsor of the Ford Ironman contest in Louisville August 29th. This tri-athalon event will bring out thousands of participants and fans. Staff and volunteers will be out in the crowd handing out beef jerky, holding up Beef signs and cheering on the participants.

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Summer Grilling Tips