KY ESAP 2025

About Us

The Kentucky Beef Council is an organization working for the cattle producers of Kentucky in areas of promotion, education and research. The Beef Checkoff funds these programs.

Who We Are

The Kentucky Beef Council (KBC) is one of 46 state beef councils. Beef promotion, information and research programs are coordinated between the state beef councils, the Cattlemen’s Beef Board, and the National Cattlemen’s Beef Association.

The Kentucky Beef Council office is located in Lexington, in the same building as the Kentucky Cattlemen’s Association (the membership division of Kentucky’s beef industry). The Kentucky Cattlemen's Association serves as the "certified state beef council" collecting the checkoff funds and placing them in the KBC's account to be used for promotion, research, consumer information, producer communications, and industry information.

The Checkoff is a $2.00 per head collection, which is placed on all Kentucky cattle when they are sold. Fifty cents out of every Checkoff dollar collected goes to the Cattlemen’s Beef Board in Centennial, CO., which oversees Checkoff programs. The remaining $1.50 cents stays in Kentucky to fund state coordinated activities.

What We Do

Beef producers created our Checkoff as a self-help promotion, research and information program to influence demand for beef. It was approved in 1988 by 79 percent of beef producers in a referendum after grassroots input shaped the program:

  • It is state based. One-half of the money collected by state beef councils is controlled by producers in the state.
  • It is accountable. All Checkoff-funded programs are budgeted and evaluated by the Beef Board, an independent organization of 108 Checkoff-paying volunteers.
  • It is producer-led. Fellow state producers nominate beef Board members.
  • By law, our Checkoff funds cannot be used to influence government policy or action, including lobbying.

Contact Information

Mailing Address:
Kentucky Beef Council
176 Pasadena Dr.
Suite 4
Lexington, KY 40503

Phone:
859-278-0899 (office)

Office Hours:
Mon - Fri, 8:00 AM - 5:00 PM CT

 Send us a Message! 

Kentucky Beef Council Logo

KBC Program Areas

  • Promotion - Advertising, Retail and Foodservice
  • Consumer Information - Education, Health Care Professionals, Youth and other Consumers
  • Producer Communications - Media Publications and Direct Producer Contact Industry
  • Information - Issues Management and Public Relations
  • Research

New marketing efforts are focusing on promotion of value-added, fully cooked beef products designed to meet today’s consumers’ needs of quick, convenient meals. Other examples of current Beef Council programs include nutrition education for health professionals, education kits for students; efforts to work with foodservice proprietors to increase beef demand; partnerships with retailers to make shopping for beef easier.

Learn about our Programs

Roasted Sun-Dried Tomato Beef Tri-Tip with Peppers and Sweet Potatoes

Meet Kentucky Beef Council's Staff

The Kentucky Beef Council staff proudly serves Kentucky's cattle farmers and ranchers through education, promotion and community engagement to demonstrate the value of the beef industry in Kentucky. We also engage in activities that demonstrate that not only is beef delicious, but it's also a powerful ally in building healthy bodies, thriving communities and a strong economy for Kentucky.

Meet the KBC Staff

2026-27 Marketing Plan

Our marketing plan is an intensive analysis of what our fiscal year will look like shaped by our producer led KBC Committee. This marketing plan has been voted on and approved to guide October 2026 through September 2027 utilizing checkoff dollars for Promotion, Education, and Research

Learn More